The Courier-Mail Readership Profile

Architecture / Interiors

Epicurean

Newspapers

The Courier-Mail (Australia)

THE COURIER-MAIL is Australia's second highest selling broadsheet newspaper. Distributed in Queensland and with a readership covering all demographics in sufficient numbers to retain the mantle of a true mass medium. Special interest sections published on various days give marketers the added benefit of being able to target particular market segments within editorial environments that are complementary to their marketing message.

Other Editions
The Sunday Mail

Frequency
Monday to Saturday

Circulation
219,157 for Mon-Fri (ABC Statement Jul-Sept 2009) 300,043 for Sat (ABC Statement Jul-Sept 2009)

Readership
595,000 (Mon-Fri); 815,000 (Sat)

Readership Profile

Monday to Friday Profile

Total Audience:

595,000

Male/Female:

55%/45%

Age Group 25 - 49 Readers:

238,000

Age Group 50+ Readers:

300,000

Employed Readers:

391,000

Professionals/Managers:

131,000

Household Income

242,000 with AUD80,000+

Source: Roy Morgan Research September 2009

Publication Website
www.newsspace.com.au/couriermail